By
Norty | July 21, 2010 08:55
Yahoo! recently announced they are in the testing phase of have Yahoo! Search results powered by Microsoft. Initial testing will only provide the Microsoft powered results to about 25% of the U.S. search traffic on Yahoo!
During this testing the user will not notice a difference in the listings powered by Yahoo! versus those by Microsoft; however, other layout tests are being conducted with this Microsoft test. The near future will also see Microsoft powered results making it to Yahoo!'s mobile platform.

Following successful testing, Yahoo! states their timeline to roll Microsoft powered organic search results to all U.S. and Canada traffic in August or September of 2010. Paid search listings will following suite in October.
The “alliance” between Yahoo! and Microsoft was announced back in February of 2010.
What does this mean to you?
Users of Yahoo! will likely see more focus from the company on usability improvements and an effort to pitch Yahoo! has a complete launching point for all of your Internet needs. Less competition in search algorithms, but probably a smart business move for Yahoo! Time will tell.